Qualified Circulation Breakout:

Title & Industry

Qualified circulation: 20,548

34.2%

Research & Development

22.7%

Corporate Management

15.0%

General Management/Management

11.4%

Plant Operations

9.7%

Marketing & Sales

7.0%

Purchasing

 

Source: BPA - June 2018 (Print + Digital Edition)

Customer Touch Points: Print & Digital

26 Print & Digital Issues

 

20,548 Print & Digital Circulation1

 

 

 

 

 

 

2.8 Readers per print copy2

 

 

128,699 Unique Monthly Visitors2

 

 

 

 

 

 

 

 

 

 

 

79,424 Organic Searches3

 

27,236 Food Business News Daily e-Newsletter Circulation4

 

 

26,885 Strategic Insights e-Newsletter Circulation4

 

26,623 Friday Food for Thought weekly e-Newsletter Circulation5

 

 

 

112,006 Avg. Monthly Readers per Issue6

 

 

 

 

803,882 Avg. Monthly e-Newsletter Circulation7

 

1,044,587 Avg. Monthly Opportunities to Reach Customers8

Sources:

1 | Baxter Research Report - June 2018 (Reader + Pass Along)

2 | BPA - June 2018: (18,051 Bi-weekly Print Circulation + 2,497 Monthly Digital Circulation)
Total Qualified =20,548

3 | Google Analytics - June 2017-May 2018

4 | BPA - June 2018

5 | BPA - June 2018. Formerly Food Business News Weekly

6 | Publisher’s own data –  no attempt has been made to identify or eliminate duplication that may exist across

media channels –  Avg. Monthly Readers = Print Circulation + (2.8 Readers x Print Circulation) = 50,543 x Avg. Issues per Month (13 issues/6 months) + Monthly Digital Circulation

7 | Publisher’s own data - no attempt has been made to identify or eliminate duplication that may exist across

media channels – Monthly e-newsletter Circulation: (Food Business News Daily e-newsletter x 127)/6 =  576,495 + (Friday Food for Thought weekly e- Newsletter x 26)/6 = 115,366 + (Strategic Insights x 25)/6 = 112,021

6 | Publisher’s own data – no attempt has been made to identify or eliminate duplication that may exist across

media channels – January through June 2018: Average Monthly Opportunities to Reach Customers = Avg.

Monthly Readers per Issue + Unique Monthly Visitors + Avg. Monthly e-Newsletter Circulation

 

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